In an effort to express NBCUniversal’s appreciation and respect for veterans, a private NBC Studio Tour was held for the Bob Woodruff Foundation “Stand Up for Heroes” on Monday October 31st in New York. The Bob Woodruff Foundation (BWF) was founded in 2006 after ABC News reporter Bob Woodruff was hit by a roadside bomb while covering the war in Iraq. Since then, the Bob Woodruff Foundation has led an enduring call to action for people to stand up for heroes and meet the emerging and long-term needs of today’s veterans. 50 veterans and their caregivers attended the event at Rockefeller Plaza. “Each year, we look to provide a special New York experience for our veterans and their loved ones,” said Bob Woodruff, “We are extremely grateful to NBC for pulling this together and for extending VIP treatment to our guests.”
The tour kicked off with breakfast in historic Studio 8H with opening remarks from Bob Woodruff and Ian Trombley (President of NBCUniversal Operations and Technical Services). NBC News’ Tom Brokaw and Lester Holt then spoke to the group. Tom spoke briefly about the day he heard about Bob Woodruff’s injuries on the air and how it affected him tremendously. He then gave an inspirational talk about his personal relationship with our men and women in service. Lester spoke about his family in the service and his career path to becoming the anchor of NBC Nightly News. He expressed his gratitude for the heroes in the room and thanked them all for tirelessly dedicating their lives to protect our great Nation. Lester then introduced Wells Jones, CEO of America’s VetDogs, to the stage. Wells spoke about America’s VetDogs; a non-profit organization that trains canines to physically and emotionally support veterans and first responders in combat. Wells was joined by our TODAY Show Dog, Charlie, and Olivia Poff, Charlie’s trainer, who is also seen on the TODAY Show.
The veteran’s then embarked on the NBC Studio Tour, stopping first at the Late Night set in Studio 8G. Seth Meyers made a surprise guest appearance and took photos with the vets and their caregivers. The group then visited Studio 3B Nightly News, the 3rd floor News Memorial, and the 7th floor Gallery. At the conclusion of the tour, NBC Pages shook hands with each veteran and exchanged a NBCUniversal Veterans Network Coin during the handshake as a token of appreciation from the company to thank them for their duty, honor and bravery.