Funimation Sponsors eSports Organization Panda Global

North American esports organization Panda Global has announced a new sponsorship agreement with anime distributor Funimation. While specific terms have not been revealed, Panda Global chief financial officer David Wu told ESPN “almost everyone on the team grew up watching anime, and we think our audience loves the titles that make Funimation great so there is plenty of synergy. If I were to rate this sponsorship, it would be over 9000.”


“Funimation has been active in video game culture for years — both in licensing to game developers as well as offering anime streaming on the top consoles, said Mike DuBoise, COO of Funimation. “We’re thrilled to be entering into the competitive world of esports with our sponsorship of Panda Global. We’ve invested heavily in streaming to expand both the reach of and accessibility to our FunimationNow anime service and the streaming-centric nature of esports aligns well with our strategic vision and our audience.”

via lheiskell and ESPN

Scott Green is editor and reporter for anime and manga at geek entertainment site Ain’t It Cool News. Follow him on Twitter at @aicnanime.